Conferences & Learning
Conference Exhibitor Information
InnSight 2025 Conference, Trade Show & Aspiring Innkeeper Seminar
Presented Jointly by the Midwest Association of Independent Inns
& the Michigan Bed & Breakfast Association
We Are Inn This Together!
October 26th, 2025 – October 28th, 2025
(Sunday, Monday & Tuesday)
Haworth Hotel
225 College Avenue
Holland, MI 49423
Haworth Hotel Website
For up-to-date information on the conference, see the conference page of our website.

Vendors, register today! In collaboration with our Midwest friends in Michigan, we are thrilled to announce a new joint conference, InnSight 2025, designed to bring together more innkeepers and vendors than ever before.
We invite you to take the opportunity to introduce yourself and showcase/sell your products and services to conference attendees from across the Midwest and beyond! This stunning venue offers fresh, versatile spaces, on-site catering, beautifully designed rooms, and exceptional service, the perfect backdrop for learning, networking, and growing together.
We know that strong connections and diverse participation are what make these events so valuable, and this year, we’re taking it to the next level!
This conference format & Holland, MI location is our commitment to you for increased attendance to bring you valuable connections and business.
Exhibitor Opportunities:
General Exhibitor – $500
Add-On Sponsorships ~ More Exposure!
Conference Speaker Session* – $750
Dinner – (1) $2,000
Lunch – (2) $500
Breakfast – (2) $750
Coffee/Tea Break – (2) $500
Entertainment – (1) $450
Appetizer Table – (4) $200
What You Get as An Exhibitor
Exhibit Dates:
- Sunday, October 26: Evening Social & Trade Show
- Monday, October 27: Full-Day Conference, Trade Show & Dinner Event
What’s Included:
- Exhibitor table with linen, chairs, Wi-Fi, and access to power
- Meals & breaks for one representative: 1 breakfast, 1 lunch, coffee/tea breaks, and 1 dinner event
- Listing on both MWInns.com and michbnb.com – includes logo, description, contact info, and link to your website
- Recognition in the conference program
- Access to all sessions and events
- Network freely and promote your brand to all attendees
- Distribute samples, promo materials, and sell your products – no added fees or commissions
- One representative per booth included. Additional representatives: $200 each
- Accommodation is not included – all exhibitors are responsible for their own overnight accommodations (see “Overnight Accommodations” below)
*For Conference Speaker Sessions:
- Must be educational in nature and approved by our Board of Directors/Conference Committee
- Limited, first-come, first-served basis; must be paid at registration
- Includes on-stage introduction and featured placement in program/website
Sponsorships:
- All sponsorships include signage, program listing, website/social media exposure, and e-blast features via Constant Contact.
- Have an idea or want to customize your sponsorship? Contact us!
Conference Schedule Highlights & Outline To-Date*
Sunday, October 26th
Afternoon – InnSight 2025 Social & Vendor Mart
Monday, October 27th
TBD – Registration Opens
TBD – Vendor Mart
TBD – Speakers, Roundtables, Education
TBD – Aspiring Innkeeper Seminar
TBD – Dinner Event
Tuesday, October 28th – No Vendor Mart
TBD – Speakers, Roundtables, Education
TBD – Goodbyes
*Conference Schedule is Subject to Change




Flights
Grand Rapids, MI – Located 35 miles away from Holland, MI – Gerald R Ford International Airport
Overnight Accommodations
We are pleased to have chosen Haworth Hotel! Onsite amenities include on-site coffee shop, on-site memorabilia shop, ergonomic and spacious workspaces, fitness center, free wi-fi, and many activities in the local area to enjoy!
Special Conference Room Rates at Haworth Hotel
$151.00/night – plus 11% tax
Please use the booking link below to book your stay at Haworth Hotel. Please also ensure that you enter your needed arrival and departure dates after clicking the link:
InnSight 2025 – Haworth Hotel Booking Link
Room Block Closes on September 26th, 2025
Make your reservation today!
*All exhibitors are responsible for their own overnight accommodation. Rooms are expected to fill, so book early! Should rooms fill, you can book overnight accommodations at Tulyp, Tapestry Collection or the Courtyard Holland Downtown, which are both 2-3 blocks from Haworth Hotel.
Payment Options
Payment to attend the conference is accepted via PayPal/Credit Card with completed registration. You do not need a PayPal account to pay by credit card (via PayPal).
Please note that you must go through the registration process in order to be placed on websites and marketing/advertising materials and secure speaking engagements and topics. If special payment arrangements are needed, please contact us directly and we will do our best to accommodate.
Conference Cancellation Policy
Should a conflict arise, you may cancel your registration with full refund up to 7 business days prior to the conference or October 16, 2025. After that date, refunds are not possible. You must put your cancellation in writing to MWInns directly at info@mwinns.com.